Service
AEO & AI Searchability
AEO (Answer Engine Optimisation) is the practice of making a business visible, accurate and citable inside AI answer engines such as ChatGPT, Claude, Perplexity and Google AI Overviews. Momentum Inspire, a commercial growth consultancy for ambitious UK businesses, delivers AEO as one part of a wider growth engagement: we fix the technical signals AI crawlers need, restructure your content so engines can quote it, and measure whether the engines actually recommend you.
What is included?
- An AEO Maturity Score audit of your site against our published six-pillar methodology
- Technical foundation: crawler access, llms.txt, XML sitemap, clean canonicals and semantic HTML
- Structured data (JSON-LD) across the site, covering organisation, people, services, FAQs and articles
- Content restructured to extraction-friendly patterns: definition-first pages and question-led headings
- Entity work that disambiguates your brand from similarly named businesses
- Monthly visibility checks across the major answer engines, reported in plain English
Why does AI searchability matter for an SME?
A growing share of buyers now ask an AI assistant for recommendations before they ever open a search results page. If the engines cannot read your site or do not trust what they find, you are simply absent from those conversations, and you never see the enquiry you lost. AEO puts you back in the answer.
How is this different from the SEO we already do?
SEO earns a ranking on a results page; AEO earns a mention in the single answer an assistant gives. The disciplines overlap, since both reward fast, well-structured, trustworthy sites, but AEO adds machine-readable structure, extraction-friendly copy and entity clarity that traditional SEO work rarely touches. Doing one does not automatically give you the other.
How much does it cost?
Pricing is scoped to your engagement and shared on the call. There is no published price list and no self-serve checkout. Every engagement starts with a conversation with a founder and a signed service agreement, typically with a three-month initial commitment and a one-off onboarding fee agreed up front.
Frequently asked questions
- How long does AEO take to show results?
- The technical foundation ships in the first month, and answer engines typically re-crawl within weeks. Visible movement in AI answers usually follows over one to three months, which is why we report engine-by-engine visibility monthly rather than promising a fixed date.
- Do you guarantee we will appear in ChatGPT or Perplexity answers?
- No. Nobody controls what an answer engine says, and we would treat any such guarantee as a warning sign. What we control is everything the engines read: access, structure, content and entity signals. We measure and report the outcome honestly.
- What does AEO cost with Momentum Inspire?
- Pricing is scoped to your engagement and shared on the first call. We do not publish a price list. Scope depends on the state of your site, your market and how fast you want to move, all of which we assess before quoting.
